Privacy Policy

GCVFixIt.com (“we,” “us,” “our,” “the Site”) is operated as a sole proprietorship under the name GCV Fixit. We publish troubleshooting guides, buying guides, and how-to content for Honda GCV small engines, and this Site earns revenue through the Amazon Associates affiliate program and display advertising (see Sections 6–7). This Privacy Policy explains what information we collect from visitors, how we use it, and the choices available to you.

1. Who We Are

GCVFixIt.com is operated as a sole proprietorship under the name GCV Fixit. If you have questions about this Policy or how your data is handled, see the Contact Us section (Section 15) below.

2. Information We Collect

Information You Provide Directly

• Newsletter sign-up: If you subscribe to our email list, we collect your name and email address via our email service provider. [YOUR ESP NAME ▶ EDIT].
• Contact form / email: If you contact us directly, we collect your name, email address, and the content of your message.
• Comments: If comments are enabled on our articles, WordPress collects the name, email address, and IP address you submit with a comment, along with the comment text itself.

Information Collected Automatically

• IP address, browser type, device type, operating system, referring URL, pages visited, and time spent on the Site, collected via Google Analytics and our advertising partners.
• Approximate geographic location (derived from IP address), used for analytics and ad targeting purposes.
• Cookie and device identifiers described in the cookie table in Section 5.

3. How We Use Your Information

• To operate, maintain, and improve the content and functionality of the Site.
• To understand which guides are most useful to readers, via aggregated analytics.
• To send you our newsletter and related updates, if you have opted in.
• To respond to your inquiries submitted via our contact form or email.
• To serve and measure the performance of advertising through Google AdSense and/or Ezoic.
• To attribute affiliate purchases made through Amazon links back to this Site (see Section 7).
• To detect, prevent, and address technical issues, spam, or abuse.

We do not sell your personal information to third parties for money. Where California law defines certain advertising activity as a “share,” see Section 11 for your opt-out rights.

4. Who We Share Information With

We do not sell your personal data. We share limited information with the following categories of service providers, solely to operate the Site:

• Analytics providers — Google Analytics (see Section 6).
• Advertising networks — Google AdSense and/or Ezoic (see Section 6).
• Email service provider — [YOUR ESP NAME ▶ EDIT], solely to manage newsletter sign-ups and delivery.
• Hosting provider — [YOUR HOSTING PROVIDER ▶ EDIT], which stores Site data on our behalf.
• Legal disclosure — if required to comply with a valid legal process, court order, or governmental request, or to protect the rights, property, or safety of GCV Fixit, our users, or the public.

5. Cookies & Tracking Technologies

Cookies are small text files stored on your device that help websites function and help us understand how the Site is used. The table below lists the categories of cookies used on this Site.

You can control or delete cookies through your browser settings. Blocking all cookies may affect Site functionality. Where a consent banner is active on this Site, non-essential cookies (Analytics/Advertising) will only load after you provide consent.

6. Google AdSense & Google Analytics

We use Google Analytics (GA4) to understand how visitors use this Site. Google Analytics collects information such as pages viewed, time on site, and general geographic location, and reports this to us in aggregate. You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

We may display advertisements served by Google AdSense and/or Ezoic. These networks use cookies and device identifiers to serve ads based on your prior visits to this and other websites (interest-based advertising). Google’s advertising partners may also use these technologies in connection with their own services.

You can manage or opt out of personalized advertising using the tools below:

Google Ads Settings Digital Advertising Alliance Opt-Out Ezoic Privacy Policy

7. Amazon Associates Tracking

GCVFixIt.com is a participant in the Amazon Services LLC Associates Program. Links to Amazon.com on this Site include a tracking tag that allows Amazon to attribute a purchase back to this Site so we can earn a commission. When you click one of these links, Amazon may set its own cookies on your device in accordance with Amazon’s own Privacy Notice, which governs any data collected once you arrive on Amazon.com. We do not receive or store your personal purchase history from Amazon — we only receive aggregate commission reporting. See our full Affiliate Disclosure for more detail.

8. Third-Party Links

This Site contains links to third-party websites, including Amazon, manufacturer sites, and video platforms. We are not responsible for the privacy practices or content of any linked site. We encourage you to review the privacy policy of any third-party site before providing personal information to it.

9. Children’s Privacy (COPPA)

This Site is intended for a general audience and is not directed at children under the age of 13. We do not knowingly collect personal information from children under 13 in accordance with the Children’s Online Privacy Protection Act (COPPA). If you believe a child under 13 has provided us with personal information, please contact us using the details in Section 15 so we can promptly delete it.

10. Your Privacy Rights

Depending on your location, you may have some or all of the following rights regarding your personal information:

To exercise any of these rights, contact us using the details in Section 15. We will respond within the timeframe required by applicable law.

11. California Privacy Rights (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), gives you the rights described in Section 10, plus the specific right described below.

We do not knowingly sell or share the personal information of California residents under age 16 without opt-in consent. We have not sold personal information for monetary consideration in the preceding 12 months.

12. GDPR — Rights for EU/UK Visitors

If you are located in the European Economic Area or the United Kingdom, the General Data Protection Regulation (GDPR) and UK GDPR give you the rights described in Section 10, and our legal bases for processing are as follows:

• Consent — for non-essential cookies (Analytics/Advertising), collected via our cookie consent tool before such cookies load, and for newsletter sign-ups.
• Legitimate interest — for aggregate analytics used to improve Site content, and for responding to direct inquiries.

Data processed via Google Analytics, Google AdSense, or Ezoic may be transferred to and processed in the United States. Google and Ezoic maintain their own data transfer safeguards (e.g., Standard Contractual Clauses); see their respective privacy policies for detail.

If you believe we have not adequately addressed a privacy concern, you have the right to lodge a complaint with your local data protection supervisory authority.

13. Data Security & Retention

We take reasonable technical and organizational measures to protect the information we collect, including secure hosting via [YOUR HOSTING PROVIDER ▶ EDIT] and restricted access to Site administration. However, no method of transmission or storage over the Internet is 100% secure, and we cannot guarantee absolute security.

We retain personal information only as long as necessary for the purposes described in this Policy — for example, newsletter contact information is retained until you unsubscribe, and analytics data is retained per Google Analytics’ default retention settings (configurable in our GA4 account).

14. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the tools we use, or applicable law. Material changes will be reflected by an updated “Last Updated” date at the top of this page. We encourage you to review this page periodically.

15. Contact Us